Teenage Hearing Loss Prevention Campaign — Caroline’s Story
http://strategicstorytellers.com – Who’s telling your story? The Hearing Foundation took Caroline’s story on the road to high schools across Canada. Watch this example of an event-based behavior modification video. Today 1 in 5 teens have some degree of hearing loss, a 30% increase in the last 10 years. Noise-induced hearing loss from music volumes and iPod ear bud use is a looming threat to our youth, Caroline’s story was used in their campaign to show teenagers that what they value most could be lost — their close friendships.
Filming Caroline with her hearing dog Swiss was not only fun but Caroline’s teenage energy and dedication to helping others was a memorable experience for the whole crew.